China's cosmetics market is the second largest cosmetics consumer in the world after the United States, with a scale of more than 300 billion, and an industry CAGR of 9.1%. According to statistics, the size of China's cosmetics market in 2015 was 315.6 billion yuan. In the past five years, China's cosmetics industry CAGR (annual compound growth rate) was 9.1%, far higher than the global average CAGR of 4.1%. It is expected that in 2019, China's cosmetics industry market scale will reach 490.6 billion yuan.
You may have heard more or less that the raw materials for cosmetics are really less expensive—for most brands, the cost of raw materials only accounts for 15% of their final price, and most of the rest is spent on cosmetics. Marketing, packaging design and branding. This is why a lipstick made mainly from wax, oil and natural pigments is sold in department stores for more than $20.
Daily chemical and chemical products are an indispensable part of the national economy. Its sustainable development is related to the development and progress of the human economy and society. The development and changes of its packaging reflect the transformation of consumer concepts. So, what are the current consumer requirements for daily chemical packaging and labeling?
What is the prospect of the cosmetics industry in 019?
Recently, Suzhou Impression Laser Company found that with the development of packaging technology and the gradual popularization and application of digital technology, the development of new packaging materials and new processing technologies and new processing technologies have emerged. Many consumers pursue packaging materials. The new style, novel and elegant daily product packaging can meet their aesthetic.
1, green packaging
Vacuum plating UV surface coating has been reduced in recent years, and green packaging has gradually entered people's field of vision. On the one hand, the use of green materials not only makes the heavy packaging of daily chemical products more refreshing and natural, but also reduces the cost by half; on the other hand, in the processing and production of packaging, with the help of green, low-energy materials The material can be changed to the original packaging design, simple, clear, and at a glance become the main trend of daily chemical packaging.
2, transparent packaging
Packaging transparency is the second outstanding feature of daily chemical products. Whether it is the cleaning of personal cleaning products or the packaging of personal care products, transparent PET plastic containers have become the packaging containers used by Japanese manufacturers.
3, hose packaging
The aluminum-plastic composite hose has been very popular in recent years because it is processed into a sheet by a co-extrusion process of aluminum foil and plastic film, and then processed into a hose packaging container by a special pipe making machine, which is particularly suitable for hygienic, Daily packaging with high barrier requirements.
4, the painting style two yuan to meet 90
The second element, from the Japanese "にじげん", means "two-dimensional", which is extended to the characters in animations, games, etc. presented on paper or screen.
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